by Paul Ginsberg | 29 Aug 2023 | Admin, Career, Neurodiversity
“Hands up who here is perfect?” asked the awesome Helen Garcia. No one raised their hands. Not a single person. But what if Helen had instead asked the room of Salesforce professionals “Who here is a perfectionist?” I’m willing to bet good money that at least 75% of...
by Paul Ginsberg | 20 Apr 2023 | Admin
“It’s all in the cloud isn’t it?” is the biggest refrain I hear from any nearly acquired customer that I look after. But Salesforce is not like Google. It is a cloud-based service, but that doesn’t mean that it hoovers up all your data and stores it whether you...
by Paul Ginsberg | 14 Feb 2023 | Admin
Salesforce has been around for years, surely everyone knows what it is good for? The truth is that this changes over time. Salesforce, the company, is currently going through a period of change, and competitors are catching up, so we (Eli & Paul) thought we would...
by Paul Ginsberg | 12 Dec 2022 | Admin, Career, Diary
Back in June, I attended YeurDreamin and ended up writing my thoughts about some hot topics, based on all the conversations I had had, which proved to be a useful exercise. With that in mind, and approaching the end of 2022, I turn to the rather excellent French Touch...
by Paul Ginsberg | 2 Nov 2022 | Admin, Nonprofit
A friend at Beaufort12 once told me that small businesses (which very much includes small nonprofits, my speciality) typically require three things to make up their database: mailing lists; yes we are in the world of TikTok, but this traditional method is still used...
by Paul Ginsberg | 20 Oct 2022 | Admin, Architect
So you’ve got the email from Salesforce entitled: “Prepare for Enhanced Domains Deployment Beginning in Winter ’23 Release” Hopefully this hot take can break it down for you, and explain what it means. Disclaimer: usually my published pieces are fact...
