Do you like receiving plain text emails from businesses, or does it look a bit shabby? Salesforce comes to the rescue with Lightning Email Templates. Using the Lightning email builder, built on the Salesforce platform, you are able to insert fields into email templates (mail merge) from a record in Salesforce to use across a range of use cases (e.g. for sales emails, renewals, case updates).
Read Paul’s full article, with details on how to set it up and on how to use it, over at SalesforceBen.